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Tuesday 23 September 2014

What You Require To Be Successful In Event Catering In Lekki Lagos

By Karina Frost


Catering for events is a delicate affair because of the sensitivity with which people regard food. Running a successful business in event catering in Lekki Lagos requires you to invest in personnel, equipment and conduct research on what the industry wants. Here are tested tips on how to become an entrepreneur in this delicate food business.

Target clientele- identifying the market strata is done through research. This involves knowledge of their likes and dislikes, numbers and where the events are held. Different social classes are interested in a particular type of food and level of service. The ability to meet their expectations will guarantee return business.

Quality- this covers the food and drinks offered as well as type of services. The food must always be fresh, well prepared and presentable. Authentically tasting foods makes the client to feel appreciated and respected. The level of service must be up to standard. This is achieved through proper training for your caterers to make them understand the needs of individual clients.

Dynamism- provision of variety makes your services unique. The patrons in an occasion should find foods that meet their dynamic taste needs. This means that you provide something for vegetarians, elderly people, children, people with allergies and anyone who requires special attention.

Enhance referrals- referrals come from clients who are satisfied with your services. It is upon the caterer to make the services so attractive that they will send their friends and family to you. Every occasion becomes a marketing opportunity. Patrons and visitors to the event should carry your contact details as an advertising tool.

Mobility- clients will take you to different locations for their events. Some are held at very odd hours yet you are required to provide optimum services. It should be easy to transport the equipment to any location, setup and provide the best services regardless of the weather or setting. The means provided for transport should protect the utensils and other accessories from damage.

Right equipment- the catering equipment required depend on the event. Some occasions will use special glasses, cups and plates, among other utensils. Proper accessories and equipment makes the event glamorous and presentable.

Hygiene- the nature of food and the serving environment requires a lot of attention on hygiene. The personnel serving guests, the equipment being used and the environment must leave no doubt that the food was prepared in a clean environment. Accessories like towels and water should be provided using the right apparatus.

Professionals- trained and experienced professionals prepare better quality food. Their drinks are well balanced and taste better. They produce foods that are authentic in taste and are unlikely to make the costly mistakes common with amateurs. This is the best way to ensure customer satisfaction.

License- the business must be licensed according to the laws of the area. This allows you to operate without fear of being in conflict with authorities in the area. Many corporate bodies prefer to work partners who are not operating in contravention with the law. This will open up more opportunities for your business and enable it to expand as well as increase your revenue.




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