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Wednesday 22 July 2015

How To Sell Gourmet Mexican Jams Jellies And Chutneys In A Jar

By Phyllis Schroeder


Homemade products are getting more and more popular these days. It is all thanks to the fact that there is more homey feel to the products when they are homemade. It is even more evident when it comes to food. A lot of buyers prefer to find homemade food, especially when the one selling them is someone they know.

Aside from the one selling the said food being someone a buyer knows, it is imperative to buy food when it is delicious and safe to eat. This is especially so when what a person wants to buy food like gourmet Mexican jams jellies and chutneys. They have to be properly preserved and ready to be eaten by the buyers.

If you want to venture into the selling of the said homemade dish, then you better understand properly the preservation process you have to go through. Especially since this is something that others eat, you have to avoid failure. You also have to ensure cleanliness when preparing the ingredients and cooking to avoid food contamination.

You have to create the food according to a delicious recipe. Of course, you should not forget your secret ingredient. Love. It is only natural that you cook up the homemade dish with love since you can make the dish more delicious that way. There is more outstanding flavor to the said dish when it is cooked with love.

Once you have finished creating this homemade dish, it is now ready for packaging. You must think carefully on how you will package the homemade dish. You cannot just put it inside a jar, after all. You have to make sure that the packaging is appropriate for the said dish as well as appealing to the target buyers.

After taking care of your packaging, it is necessary to market this foodstuff. With proper marketing, you can gain more exposure in the market for your foodstuff. There should be various marketing strategies you are able to use these days. For you to properly market the said foodstuff, here are some of the marketing methods you can use.

Since this is still a small business, you can help spread the word regarding your newly opened homemade dish business by talking about it to your family members, relatives, friends, colleagues, associates, and neighbors. When they come to love the dish, they will also spread the news about it to others in their own social circle.

Social media networking sites should also be used for the said marketing. You have the Internet to use in networking the sale of this homemade foodstuff. The business page you can make for the said venture can be opened for free. You can join in the said network and stay active in it without having to worry about any costs.

You can make a deal with the cafes you think will make use of your homemade dish. If not them using your dish, you can just go for a consignment deal where you can get the cafes to display your jars. You have to be really proactive when marketing the homemade dish if you want to make a profit. You cannot get anyone interested in your homemade dish if you are passive with marketing.




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