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Friday 6 December 2013

Singapore Food Photographer: How To Get Started Right

By Keenan Inscho


You seriously need a Singapore food photographer if you are a restaurateur or a cookbook author in Singapore. A skilled food photographer can spell the success of your cookbook or your restaurant simply because they can present your food in a more tantalizing light. It is very important that you have one on retainer.

Of course, you can say that you do not have any need for a professional Singapore food photographer at all. You may think that any dummy can take a picture as long as they have a camera and photo-editing software installed in their computer. So if you have access to said camera and software, why should not you take pictures of your food on your own?

If that is how you consider the value of a professional Singapore food photographer, then you really have no idea of just how important these people are. You see, there is more to creating beautiful pictures of food than simply taking their snapshots. Food needs to be presented in a certain way so their pictures would stimulate hunger in anyone who looks at them. There is a reason why food photography is sometimes likened to pornography. Pictures of food are meant to arouse desire to eat in their viewer.

So, how do you hire a Singapore food photographer? It depends on what you want and how much you can afford. If you want a food photographer who has attained some sort of celebrity status, you can contact their agents or studios to see if they can come and work for you. Remember that these photographers are celebrities in their own right and are well-known for their work. Therefore, you should expect to pay celebrity rates, too.

You do not have to aspire to hiring a celebrity Singapore food photographer if you cannot afford their services. The services of an unknown but highly skilled food photographer should do in that case. You can ask among your relatives and friends if they are acquainted with such a photographer. You can also browse Instagram, Flickr, Photobucket and other photo-sharing sites to search for good food photographers. Freelancer sites and stock photography sites are great places to search, too.

When you sift through your candidates, you should make sure that you screen them carefully. You would not want to waste your precious time and resources on a Singapore food photographer who does not have the skills you require or the professionalism you demand. Thus, take a good look at their portfolio and interview them about their experience and previous work, if any. If you are hiring an unknown photographer, make sure that you limit your choices only to those who can present references.

The services of a good food photographer are indispensable if you are a cookbook author or a restaurateur. Such services are invaluable to the success of your cookbook and can contribute to the profitability of your establishment. So, make sure that you hire the best Singapore food photographer that you can afford.




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